Privacy Policy

Last updated: June 2025

MOL La Salle ("we", "us", "our") operates the website mollasal.app and the MOL La Salle gym management application. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website or use our services.

1. Information We Collect

1.1 Information You Provide

When you contact us via WhatsApp, email, or sign up for our service, we may collect:

• Contact information: Name, phone number, email address
• Business information: Gym name, city, number of members
• Communication content: Messages you send us via WhatsApp or email

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain information through cookies and similar technologies:

• Device information: Browser type, operating system, screen resolution
• Usage data: Pages viewed, time spent, click events, scroll depth
• Referral data: How you arrived at our site (search engine, ad, direct link)
• Advertising identifiers: Facebook Click ID (fbclid), Google Click ID (gclid), UTM parameters
• IP address: Used for approximate geographic location (country/city level)

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our gym management software
• Respond to your inquiries and provide customer support
• Send you relevant updates about our service (with your consent)
• Analyze website traffic and user behavior to improve our website
• Measure the effectiveness of our advertising campaigns
• Detect and prevent fraud or abuse

3. Cookies & Tracking Technologies

Our website uses the following tracking technologies:

3.1 Google Analytics 4 (GA4)

We use Google Analytics to understand how visitors interact with our website. GA4 collects data such as pages visited, session duration, and device information. Google may use this data in accordance with their Privacy Policy.

3.2 Meta (Facebook) Pixel

We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel collects data about your visit, including pages viewed and actions taken (such as clicking a WhatsApp button). This information is shared with Meta to help us deliver relevant ads and measure conversions. Learn more in Meta's Privacy Policy.

3.3 Local Storage

We use your browser's local storage to remember your language preference and advertising attribution data (such as UTM parameters and click identifiers) for up to 90 days. This helps us understand which marketing channels bring visitors to our site.

4. Third-Party Services

We share data with the following third-party services:

• Google LLC — Analytics and advertising (GA4, Google Ads)
• Meta Platforms, Inc. — Advertising measurement (Meta Pixel)
• Vercel Inc. — Website hosting and analytics
• WhatsApp (Meta) — Customer communication

These services have their own privacy policies governing their use of your data. We encourage you to review them.

5. Data Retention

• Analytics data: Retained according to Google and Meta's default retention periods (typically 14–26 months)
• Attribution data (localStorage): Stored for 90 days, then automatically deleted
• Contact information: Retained as long as needed to provide our service or as required by law
• Session data (cookies): Expires at end of browser session or according to cookie settings

6. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the data we hold about you
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal data
• Objection: Object to certain processing of your data
• Portability: Request your data in a portable format

To exercise any of these rights, please contact us using the information below.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

8. Children's Privacy

Our service is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us so we can promptly delete it.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this page periodically.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

• Email: amine.smpc@gmail.com
• WhatsApp: +212 622 080 217
• Website: mollasal.app